Marketing Internship
Graphic Design Intern
Godshall’s Quality Meats, Inc. | Souderton, PA | July 2024 - Dec. 2024
During the past few months, I had the privilege of interning as a Graphic Designer at Godshall's Quality Meats, Inc. Collaborating with the marketing team allowed me to gain valuable insights into the industry, along with developing social media / brand content for the company. My responsibilities included marketing & layout design, social media content, copywriting (including bilingual communications), and professional communication. Additionally, I had the opportunity to assist with a company product photoshoot. Kutztown University of Pennsylvania has helped prepare me for working in a professional environment. I continue to use my knowledge gained interning at Godshall’s in the Graphic Design field.
The following are my thumbnail sketches for various projects:
Thumbnail sketches for social media content for Godshall’s sponsorship in PA Bacon Fest 2024. Godshall’s tagline “Simply Better Bacon” Seen throughout the sketches.
Amazon Thank-You Purchase Cards - 2024
My task was to create purchase cards for Godshall’s brand new all natural, hickory smoked uncured pork bacon. I was in charge designing the following two-sided Amazon cards, incorporating both pork bacon photoshoots and packaging. Working within Godshall’s website, I found easy to follow recipes, customers may follow while cooking with their newly purchased product.
Thumbnail sketches for Godshall’s Branded non-permanent tattoos. In 2024, Godshall participated in New Jersey’s State Fair. The fair was a family-friendly environment, and the marketing team was in charge of printing temporary tattoos for kids at the event.
PA BACON FEST 2024 - Social Media Graphics
PA BACON FEST 2024 - Recipe/Coupon Card
My task was to create an interactive Recipe/Coupon Card for PA BACON FEST 2024, detailing popular recipes on the Godshall’s website for there Turkey & Beef Bacon products. This card is sized at 6” wide by 4”, double-sided & perforated at 6”x2” for a tear away coupon. Including revisions from the Godshall’s Marketing team, I created the following graphics to be used at the PA Bacon Fest:
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- Learned the responsibilities and roles within a marketing team, while creating marketing materials including sales materials, promotional collateral, banners, social media graphics.
- Gained hands-on experience in graphic design and branding across print, digital, and video mediums while working in an office environment; developed an understanding of brand storytelling, typography, and layout principles.
- Performed in a fast-paced environment, juggling multiple projects and deadlines on time, on budget, and in a manner that represents the Godshall brand.
- Observed and participated in a Godshall’s Turkey Smoked Fresh Kielbasa & Angus Beef Smoked Sausage, alongside Godshall's ham products photoshoot with Bartholomew studio.
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Adobe Creative Suite (InDesign, Photoshop, Illustrator) | Microsoft Outlook | Word
Thumbnail sketches for creative Bacon Character.